Our story
Fashion that feels like you
Khuwabb — the Urdu word for a dream — started in Lahore with one idea: fashion that feels as good as it looks, with fresh drops every week.
- 50k+Happy customers
- 12Drops a month
- 4.9★Average rating
Our story
Khuwabb means a dream
Khuwabb — the Urdu word for a dream — started with a simple idea: fashion that feels like you. Easy kurtas, sharp co-ords and statement Eid fits, designed in Lahore and dropped fresh every week.
“Getting dressed should feel like the best part of your day.”Founder, Khuwabb
- 0k+Happy customers
- 0New drops a month
- 0★Customer rating
Desi or western?
Why choose — mix a kurta with sneakers or a co-ord with a dupatta.
Made to be lived in
Soft fabrics, flattering cuts and a fit you can trust — so getting dressed feels easy, every single day.
Our promise-
01 Soft on skin
Breathable lawn, cotton and knits that stay comfortable from morning class to late dinners.
-
02 Cuts that flatter
Relaxed silhouettes, clean necklines and lengths that look good in every photo.
-
03 Fit you can trust
Detailed size charts, true-to-size fits and stylists on WhatsApp if you're between sizes.
-
04 Easy, always
Cash on delivery, quick dispatch and 7-day exchanges — no stress, no questions.
- Colours that stay bright wash after wash
- Comfortable, breathable fabrics
- True-to-size fits
- Free exchange within 7 days
Dressed for every plan
Campus mornings, weekend brunch or Eid nights — pick the mood, we've got the fit.
Shop everythingThe drop diaries
Find your favourite look.
Shop the lookbookObsessed with the fit! The fabric is so soft and it looks even better than the photos.
The co-ord is my new uni uniform honestly. Comfy, looks expensive and the colour didn't fade.
Leather jacket fits like it was made for me. Already eyeing the knit next.
Wore the white kurta on Eid and got asked where it's from all day. Clean cut, perfect length.
Delivered in two days, packaging was so cute, and the size chart was spot on.
Exchange was super easy over WhatsApp. Got my size in three days.
Good to know
01How long does delivery take?
2–4 working days in major cities and 4–6 days elsewhere in Pakistan. Free delivery on orders over Rs. 5,000.
02Can I pay cash on delivery?
Yes — cash on delivery is available across Pakistan, along with cards and bank transfer.
03What if it doesn't fit?
Exchange any unworn piece with tags within 7 days. Message us on WhatsApp and we'll arrange the pickup.
04How do I find my size?
Every product has a size chart, and our stylists on WhatsApp can help you pick between two sizes.
05How often do you drop new styles?
New pieces land every week. Join the newsletter to get early access before they sell out.
- Free deliveryOn orders over Rs. 5,000
- Cash on deliveryPay when it arrives
- 7-day exchangeOn unworn items with tags
- New every weekFresh drops, every Friday
Come closer
Come say
hi
Drop by our Lahore store or chat with a stylist from anywhere in Pakistan.